â€˜Lit up like a Christmas treeâ€™ doesnâ€™t quite cover it. Moving pieces of art, embellished with massive neon lights and bling-tastic chrome; something between a science fiction robot and a Las Vegas arcade. â€œDecotoraâ€ trucks (translation: trucks decorated with illuminations), are the emblems of an unlikely subculture to emerge in the last decade out on the lonely highways of Japan.
In the summer of 1998, photographer Tatsuki Masaru started taking photos of the Japanese decorated trucks and getting to know the drivers behind the pimped-out wheelsâ€¦ There are a few theories about how and when the Decotora subculture began. In the 1970s, the fishing trucks from north east Japan began painting and decorating their rigs shortly after the release of a cult movie series called Trucker. But it wasnâ€™t until a decade or so ago until things started to get really serious with the chrome and that whole mobile casino look. Tatsuki thinks the subculture was mostly just born out of the loneliness of the truckers. â€œTheir job is tough and lonelyâ€, he says. One driver Masaru got to know well while photographing his truck told him, â€œAt first, I never liked this job. But I had to love my job to live, so I started to decorate my truck.â€ The Decotora subculture even encourages some healthy competition. Truckers try to out-bling each other, adding as many bells and whistles onto their rigs as possible. The trick however is to keep the rig street legal and operational. Communities organise roadside meet-ups where truckers and enthusiasts can gather, admire, show-off, borrow ideas or just enjoy the show.
Here it is! In collaboration with Max Schaaf 4Q. A very special, 50 only, combo pack which includes, a copy of the awesome issue 54, a red vinyl pressing of the Tough MF's debut single on Heptown Records, only 100 made of those bad boys, and a Max Schaaf Real skate deck. Only 50 made, especially for us, with silver foil background and black stencil artwork. Get one while they are hot. When the 50 are gone, they are gone! Available at 9am Pacific Coast LA time tomorrow morning March 4th right HERE
We are really excited about this here issue. It's number 54 and it is in collaboration with our good friend Max Schaaf from Oakland, California. It has everything a good magazine should have; motorcycles from around the world, hot chicks, ugly dudes and most of all... family and friends. We proudly present, The 4Q Issue.
We decided to take photographs of a bunch of our friends and create an 16 page insert as an homage to the fantastic i-D magazine from the 1980's.
"Well it's 1969 ok, All across the USA, It's another year for me and you Another year with nothing to do Last year I was 21 I didn't have a lot of fun And now I'm gonna be 22 I say oh my and a boo-hoo It's 1969 ok all across the usa It's another year for me and you Another year with nothing to do It's 1969 baby."
Rene Von Deer Sterren's wicked Ironhead Chopper. Photo: Bram De Roeck.
A lot of people were bummed out with me because last time I talked about homosexuality amoungst hamsters and how it is a proven fact that they can't get enough of the 'rough stuff'. Well I'm sorry people you will just have to deal with it...hamsters are benders too. Photo: Michael Schmidt.
Diego Maradona had one. ...Brian May still has a dodgy one...Robert Plant thinks he still looks good with one....Vera's from Corrie goes down past her ears.....Kevin Keegan would only be half the man he is today without his one....The whole of Bon Jovi had shares in them...Your Momma Had One...Kylie Minogue and Jason Donovan got famously stuck together with theirs....Even Chesney Hawkes rocked one for a minute. Yes people I'm talking about the 'Perm'. Sure, styles come and go...but not this one baby...this one is back for good. Turkey Stopnik by Mark Choiniere.
This has LINK nothing do with this article but it is awesome.
Seriously? You're already the singer of the best fucking band around, you have an amazing smell/man musk AND you ride around on a 1937 EL Knucklehead?! What the tits bro?! Dan Auerbach from The Black Keys is an absolute bad ass. Photo: Larry Niehues.
Max Schaaf gets down and looks great doing it. 2 words; PURE STYLE! Photo: Ken Nagahara.
The band 'Europe' rose to international fame in 1986 with their third album 'The Final Countdown', which became a high commercial success and sold over three million copies in the United States. Europe was one of the most successful rock acts of the 80's and sold over four million albums in the United States alone and over 16 million albums worldwide. The band has achieved two top 20 albums on the Billboard 200 chart (and two top 10 singles on the Billboard Hot 100 chart. What most people don't know is that the first incarnation of the band was named 'Force' and came together in 1979, in Upplands VÃ¤sby, Stockholm! Just a fun little fact for you there at the endâ€¦.soâ€¦.
The first 2 albums were were a total flop though and way over produced.... Photo: Jordan Zielke.
Imagine it...you're standing at the side of the road trying to hitch a ride into town because your Prius has run out of juice and you hear a faint rumble. At first you think it's the spicy chicken Po Boy from Popeyes mashing up your guts like that one time in Terminal A of Nashville airport when you had to run to the bathroom and 'release the beast' because those fucking assholes gave you food poisoning and acid reflux for weeks, but no, as it gets louder you realize it's a motorcycle heading your way, and by the looks of it...an old Panhead chopper. The biker stops, takes off his amazingly hand crafted helmet and shakes his hair just like a shampoo advert. The hunk then tips his Ray Ban Wayfarers down and moves his muscular arm up to run his In a Brazillian accent he says "Get on bro, I'll take you anywhere you want..." OMG!!! Bonerville! Honestly, what could be better than holding on to Paulo's beefcake body while riding bitch on his '57 Panhead? Um...Hello...Nothing is better than that! Photo: Daniel Klajmic.
My mate Hong Kong Danny once said; "Freddie Mercury died from bumming too many blokes." The End. Photo: Gary Margerum.
Nicke Svensson is 'Radio Rental', (Translation: Mental), and he fucks shit up on a serious level. In this issue he takes it's to the limit and gives us the lowdown on legendary Swedish photographer Janne Molin.
I throw the term 'Bum Shandy' around a lot and sometimes people ask what that is and how it's done, so let me tell you. When you just can't get drunk quick enough, it's the perfect solution for hitting the spot and not only that, it's a right laugh! Yes, we call this a win win sitch. Basically you do a handstand with no pants on and then shake a bottle of beer and quickly insert it into your bum. The Alcohol doesn't go through that stupid thing called 'the liver' and it instantly mangles you up! Like instantly! Apparently Russian truck drivers do it with Vodka so that when they get breathalyzed it doesn't show that they are drunk. The beer version was invented by me and some mates in England and it is hilarious but it can be quite messy, so always help a friend out because you never know when you will need that favor returned during most of the nights you hang out with them. Jason Jesse by Troy Critchlow.
'Tight Squeeze': A difficulty caused by too little time or space, or too little credit or funds. For example, It will be a tight squeeze to get there on time, or I don't know if the sofa will go through the door; it's a tight squeeze , or The company's in a tight squeeze because of poor cash flow . This idiom uses tight in the sense of "too narrow or constricted." [c. 1900]
He's as mad as a box of frogs...Brandon at Mullins Chain Drive hand crafts a tank to end all tanks. Photo: Ken Nagahara.
The 1 show in Portland is bloody brilliant! It's insane the amount of different breeds they have on show from all around the world and all the tricks they do and how they sit and all that jazz. It really is a mind blower. Wait...I'm getting it confused with Crufts...sorry. Yeah, the 1 show is great too if you like that sort of thing.
These epic shots of The Farm Boys CC from Idaho make you want to ride motorcycle! Yay!!! Photo: Dylan & Sara Howell.
Went to the Satchi Gallery in London a few weeks back, I wandered around for a bit and a few things caught my eye. I was about to leave when a familiar smell hit me. I followed my nose down a flight of stairs and walked into a room where Richard Wilson's 20:50 installation was on display. I had seen this once before at the Royal College of Art about 20 years ago and liked it. It all looks like it might be a bit wanky right? but when you're standing in that room time seems to stand still, its very quiet and peaceful. There is not a ripple on the surface of the used oil and the reflections of the lights and windows are perfect. Then there is the smell, one that most of us who have messed with old bikes and cars know only too well. So, well worth a visit then and the gallery is actually free to get in!? shock horror!
A few weeks back we took a 5 day break in Florida. Much needed after working in Europe with a bad case of the flu. Stepping off the plane at Miami airport and into the tropical heat was a great start to what turned out to be an amazing holiday. Checked into the hotel at Miami Beach then dashed over to Peterson's Harley Davidson and picked up a 2014 Street Glide Special. Very nice people they were too. The bike was pretty much brand new and was the perfect machine for the 165 mile ride down the Keys to Key West. It's kind of hard to put into words how good that ride is. It was warm, the views were spectacular, the bike was fast and comfy and Key West is a great town. If you haven't been before then I highly recommend planning a trip down there soon. Never mind a rental car, it really doesn't get much better than being on a bike no matter where you are but down there was that just the little bit special. Although a word of warning. Handing back the Street Glide on the way to the airport was not that easy a thing to do.
The Mama Tried is a show curated by Warren Jr and Scott. Last Saturday was the inaugural event. Held in an abandoned warehouse close to the Harley museum in Milwaukee. What I love about shows like this is the wide variety of bikes on display and the attitude of the people who attend. A large number of people turned out to see the bikes and it was a huge success. Every town should have something like this. Good work my brothers. Looking forward to next year already. Milwaukee is a great city, not that I saw too much of it because it was bloody freezing. Friday night saw the Dice/Mama Tried pre party at the HD museum bar. A great night, in fact the whole weekend was a very good time indeed.